Overview | 5 Baby Sleep Tips | Testimonials
Nicole Johnson Bio | Rates | Contacts
The Baby Sleep Site™ is owned and operated by Nicole Johnson, a baby and toddler sleep coach, and the mother of two young boys. Almost 300,000 parents visit The Baby Sleep Site™ each month to find solutions for their children’s sleep problems, including personalized, one-on-one sleep consultations, comprehensive e-books on sleeping through the night, schedules and taking better naps, free articles and blogs on timely topics and strong community.
Whether a family is struggling with a baby who won’t fall asleep at night or a toddler who just doesn’t want to nap, The Baby Sleep Site tailors every approach with individuality in mind. We never offer one-size-fits-all advice or pass judgment on individual parenting philosophies. Our thoughtful, thorough and firm approach makes her a savior for sleep deprived families everywhere.
Highly Targeted Audience of Young Parents
The majority of visitors to The Baby Sleep Site™ are moms with a child under three. Based on an evaluation of the content they read while visiting, most have a baby between 6 and 9 months old. And while a large number of visitors are first-time parents, plenty of experienced parents visit, as well.
Site Traffic:
December 2012
- The Baby Sleep Site™ enjoyed 297,879 unique visitors. Visitors came from 200 countries.
- Visitors viewed over 622,000 pages.
- They spent an average of 24 minutes and 13 seconds on the site.
- 92% visitors are new to the site.
November 2012
- 299,391 Unique Visitors.
- Visitors viewed over 601,000 pages.
- They spent an average of 22 minutes and 11 seconds on the site.
- 86% visitors are new to the site.
October 2012
- 299,949 Unique Visitors.
- Visitors viewed over 602,000 pages.
- They spent an average of 21 minutes and 53 seconds on the site.
- 84% visitors are new to the site.
Newsletter Traffic
Partners, promotions, and events are mentioned in our bi-weekly newsletters. Below are statistics for past newsletter distribution to illustrate the site’s growth. Currently our weekly newsletter is sent to out to over 294,000 email addresses.
| Date | Delivered | % Increase |
| 10/30/2012 | 182,004 | - |
| 11/30/2012 | 185,015 | 2% |
| 12/30/2012 | 188,833 | 2% |
| 01/15/2013 | 194,274 | 3% |
Social Media
The Baby Sleep Site™ can be found on Twitter @babysleepsite with over 3843 followers as of January 2013.
The Baby Sleep Site™ is also on Facebook at www.facebook.com/babysleepsite with over 18,000 fans.
Advertising
We currently have several advertising options available. Please click here for information on our advertising rates. You can also download the printer-friendly PDF version below which includes the Company Overview and Advertising Rates.
